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OptiCall’s State of the Industry Address: 2014/15 Edition

Well it’s that time year again. Time to review all that was, is and will be for our industry. Some good, some bad, but all of […]

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The Gift of Giving

Cash vs Gift…Who Is Really King? The holidays are here, which means everyone’s in a gift-giving mood. But how come gifts are only relegated to a […]

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Value Of A Patient

If we only had more leads… Let’s all chant the mantra of the elective medical practice. “It’s not an in-office problem, it’s just getting them to […]

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How important is follow-up to your practice?

The Importance of Follow-Up “Congratulations, Captain Obvious.” That’s probably your first thought when I mention that timely follow-up* to leads is essential for conversion. Yes for […]

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