CRST ft. Bill Mercier: Why Phone Calls Matter More Than You Think and the Role of AI
Originally Published in Cataract and Refractive Surgery Today | Aug. 2025 Phone Calls Matter More Than You Think How AI can and cannot assist your practice’s call center Written by Bill Mercier,...
From Cringe to Confidence: Mastering the Financial Conversation
By Kristen MeisterSVP, Business Development & Client Partnerships - OptiCallConnect on LinkedIn Let’s talk about the thing no one likes to talk about: money. In elective medicine,...
When the Script Runs Out: 3 Ways to Prepare Staff for Every Situation
A few months ago, a practice reached out to OptiCall for help in training their new phone team. They shared a scenario that had been causing significant concern: “A patient recently had cataract...
2025 Elective Medical Outlook
As we kick off 2025, elective medical practices are hopeful for a strong year. In 2024, many experienced a shift in both volume and patient demand. Economic changes, including inflation and reduced...
Mastering the Ebb and Flow: Optimizing Lead Volume Fluctuations in Your Practice
In the dynamic world of ophthalmology and cosmetic surgery, lead volume can be as unpredictable as the changing seasons. At OptiCall, we understand these fluctuations can have a significant impact...