2023 Medical Marketing Outlook
[image src=\"\" align=\"\" caption=\"\" link=\"\" link_type=\"\" target=\"\" alt=\"\"] In 2022, the world seemed to finally re-open and life for many has started to move forward. But as we...
“The Devil’s in the Details” of Managing a Medical Practice
It's a phrase you\'re probably familiar with, but it always seems to come with a bit of mystery. It refers to something seemingly simple, and yet, the details are complicated and likely to cause...
Your Patients Aren’t That Patient (And It’s Costing You)
How long would you wait on hold? For many people, any amount of time is too long. In fact, a survey indicated about one third of people said they\'re unwilling to wait on the line, and 27.6% said...
OptiCall Celebrates 20 Years
A Q & A with OptiCall CEO Bill Mercier on Leadership, Culture, and Lessons Learned in Running A Business HOW DID YOU GET THE IDEA FOR OPTICALL? In 1999, I worked as a Director Of Marketing for a...
It’s Vacation Season. We’ve Got You Covered.
You and your employees may be taking some well-deserved time off. But how is that impacting managing patients? Summer should be all about relaxing, taking a break, and unwinding. Especially...