Your Practice Year in Review

While the year draws to a close, there is no better time to begin planning again. This usually means analyzing your practice, reviewing your market situation, and determining where you want to take your business as a whole next year. Performing a year-end evaluation...

Five Steps to Marketing Your Practice with Newsletters

Generating a steady flow of new patients is critical to the success of your health care practice. A newsletter marketing program provides a highly effective way to reach out to other health care professionals—or directly to your patients. Marketing with newsletters...

Inspect what you Expect from your practice

In every business three things are happening: What the business ownerwants to happen. What the business owner thinks is happening. What isactually happening. So, how do you ensure that what you want to happen matches up with what is actually happening? You must...