OptiCall Celebrates 20 Years

A Q & A with OptiCall CEO Bill Mercier on Leadership, Culture, and Lessons Learned in Running A Business HOW DID YOU GET THE IDEA FOR OPTICALL? In 1999, I worked as a Director Of Marketing for a mobile laser company. LASIK was getting its approval from the FDA. My...

It’s Vacation Season. We’ve Got You Covered.

You and your employees may be taking some well-deserved time off. But how is that impacting managing patients? Summer should be all about relaxing, taking a break, and unwinding. Especially considering that people are just coming out of two years of a pandemic. But...

2022 Elective Medical Marketing Guide

Request Your Digital Copy OptiCall’s annual guide contains data from over 1 million phone calls and web responses to date. We analyze multiple marketing channels, from traditional to digital to word of mouth, to determine how well each performed in generating actual...